CASES
FRIENDS OF ALZHEIMERS
Heilavinir – Friends of Alzheimer
The Icelandic Alzheimer Association introduced Heilavinir (Friends of Alzheimer) to inspire individuals and organizations to stand as advocates for people living with Alzheimer’s and dementia. This heartfelt initiative aims to raise awareness of the challenges posed by these conditions while emphasizing the profound value of understanding, support, and empathy.
Our role was to craft a brand identity and logo that would convey the project’s essence—compassion, connection, and hope. The resulting design is warm and inviting, symbolizing unity and a shared commitment to making a difference. With its approachable and meaningful aesthetic, the logo establishes a strong, recognizable presence that inspires participation and strengthens the community built around this vital cause.
THIS IS WHAT WE DID
concept work // branding & logo // illustrations // copy design // slogan